image 1

This identity is based on an elaborate strategic document created by Interbrand which explored the brand values, environment, competitors and target audiences. The core values of the brand are: creativity, sophistication, social responsibility and a new experience of giving. A complex brand manual is also created.

WHILE
@
MoMA DESIGN STORE
2009


project
project
project
project
project
project
project
project
project
Back to Top